About the Book
The “Great Invisibility Crisis” women face as they age is a powerful social construct rooted in historical oppression and disregard. The pervasive feeling of becoming less visible with age is a real phenomenon, reinforced by a world that subtly suggests women should fade into the background as the years pass.
We reject this narrative. It is a myth, and together we can debunk it. The solution, however, lies within. Aging is not an end- it is a rebirth. It’s a time to shed the societal roles imposed on us for centuries and embrace a new, self-defined identity. This stage of life isn’t one of decline but of beauty, power and transformation.
Our book tackles the “Invisibility Myth” head-on, offering a clear roadmap to reclaim your power, redefine your visibility and make this chapter the most vibrant and fulfilling of your life.
Few Excerpts From The Book
Our antagonist is crippling self doubt. The antagonist is inside all of us. Relying on old definitions of who we should be and how we should feel. We all face our own unique battle against the antagonist we have breathed life into with the oxygen of complacency. We alone can give this self doubt lines and colors and shape and bring it to the forefront of our mind in order to be overcome. One woman’s antagonist may be the doubt she feels about being seen in a world she believes only values youth. Another woman may have to battle her crippling self doubt about ever finding joy and energy after decades of fitting her free spirit into a picket fence lined construct. A construct she built only to find it strangling her individuality.
The cure is not to slowly and laboriously over time undue all of the deep seeded societal ways, women are less valued as they age. This will come slowly over time as generations after us heal and reframe and do better. HOW we become visible is the cure right now. It is the action we can take today to claim our visibility. Defining what visible looks like is the new frontier.
It is hard to know exactly the order and magnitude of each change I made . Was it the hormone therapy that lowered my anxiety, cured my insomnia and cleared the brain fog and blues? Was it the anti inflammatory diet, the rigorous exercise and the tranquility of nature that brought me back to me? Was it the curation of my brain inputs, the reframing of my own stresses to take away their power? Perhaps most likely all of them combined. A recipe so strong I am convinced it is reproducible. Convinced it has made me feel visible in all the ways that matter.
There are few things more jarring than waking up one morning and finding that you feel isolated, lost, invisible, and uncertain about how you got to this lonely place in life. What should immediately give you a sense of peace is the knowledge that you are very much not alone in that feeling. In fact, this desolate feeling is more common than not for women entering the second half of life.
But the real power to change how we become visible as we age lies directly within each of us. It is impervious to an outside voice. Changing our visibility requires we change how we see ourselves first. The world around us is non existent but for our own internal consciousness making sense of it. Our brain telling us what it means. Our experiences and lessons and past molding together a viewpoint in which we read the inputs from the outside world. Our own internal narrative is our most powerful tool we have. It is our biggest critic and our biggest champion. It creates the world in which we live. It creates what we decide to see and how we are seen by the world around us. Visibility is our own unique power.
About the Authors
Joahn and Jessica Fauchier are identical twins, best friends and lifelong partners in navigating life’s many phases. From careers in medical sales to graduate school and the joys (and challenges) of raising children, they have always approached life side by side.
As they entered their 40’s they were struck by the lack of a comprehensive, empowering roadmap to navigate this transformative phase. While medical and hormonal advice was becoming abundant, there was little guidance on how to holistically embrace and thrive during this era. Determined to change that, the sisters spent an exciting year uncovering strategies and were amazed to learn that midlife could truly be the most fulfilling chapter yet.
With warmth, insight and humor, Joahn and Jessica have turned their journey into a book to help others embrace this phase of life with confidence, joy and purpose.
